About

Opeyemi

Fashion Designer

Fashion began as a childhood hobby for Opeyemi, evolving from crafting tiny dresses for dolls to embracing a full-fledged fashion career. After a university course sparked a deeper interest in creative arts, Opeyemi pursued formal education in fashion, which cemented a commitment to bring African-inspired fashion to the forefront of the industry.

Our Story

Founded in 2018 by Opeyemi Salami, a visionary designer with a passion for authenticity and a keen eye for detail, Beth&Beth emerged from the realization that mainstream fashion often overlooks the unique contours of the African physique. Educated at a prestigious Italian-affiliated fashion school, Opeyemi saw a need to bridge a gap in the market by tailoring designs to celebrate the curvaceous beauty of African women. At Beth&Beth, we blend the richness of African fabrics with contemporary fashion, creating pieces that are not only wearable but also empowering.

Our Mission

Our mission at Beth&Beth is to empower every woman by integrating the richness of African fabrics with contemporary fashion designs. We are committed to putting our customers first, providing not just attire, but a boost of confidence with every piece. By innovatively using African textiles, we aim to tell the vibrant stories of our culture, making every garment a narrative of heritage and modernity

Our Focus

Specializing in indigenous African prints, Beth&Beth crafts designs that resonate with both tradition and modern style. We are passionate about body positivity and inclusivity, ensuring that women of every size and shape are celebrated and catered for in our branding. Each piece reflects our commitment to quality, uniqueness, and the spirit of African heritage.

Sustainability and Ethics

Committed to sustainability, we strive to reduce our carbon footprint and minimize waste in every aspect of our production. By recycling scrap and waste fabrics, we ensure that every piece of material is valued and transformed into something beautiful, reducing environmental impact without compromising on style or quality.

Join Our Journey

Explore our collections and become part of a movement that dresses to impress and express, with every garment telling a story of culture, innovation, empowerment, and inclusivity.

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